Blog Posts

Blog Posts
Fashion and Creating You

Clothes are the outer expression of our interests, vocations, memories and relationships. They can be an expression of who we truly are.  In a 2012 experiment, Adam D. Galinsky and Hajo Adam examined the effects of the participant’s attention towards wearing a lab coat and found that in the first…

You Are What You Wear: Your Fashion, Your Identity

Identity is someone’s distinguishing character or personality, and the way we dress speaks and portrays who we are. There is a relationship between what our wardrobe contains and our sense of self; from the colours we choose, to the shoes and handbags and all the other accessories that we pick.…

Your Fashion, Your Story

Fashion and story-telling have always been intertwined. Through fashion, a certain narrative is pushed and that can be about anything!  Fashion is walking art and from way back in time, art has been used as a tool for escape from the realities around u. Other times, just like music and…

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